LinkedIn has launched LinkedIn Today, a new social news product for business professionals.
LinkedIn Today is a professional news product that aggregates and delivers a personalized news experience to each user. Product manager Liz Walker says that it chooses stories based on what stories a user's network is sharing.
It's similar to apps like Paper.li in terms of design and functionality. Today provides different lenses for checking out top news in not just a user's network, but in entire industries. For example, users can check out the hot stories in marketing and advertising, private equity or politics. The company says it's a quick way for busy business users to get the top stories of the day.
LinkedIn also released a mobile version of LinkedIn Today that gives users the ability to check top stories within their network on the fly.
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